Along with the new launch of PowerA Fusion Pro 2 Controller for Xbox, my team had the opportunity to envision a fresh new look for the Fusion brand.
We knew that our idea had to be powerful, intrinsic, and fundamental to the brand.
We had to look no further than to the name itself.
THE CONCEPT
Elemental particles drawn by energy ascend to fuse into components, features are highlighted as we see these components coming together to reveal the new Fusion Xbox Pro Controller.
My Role
I introduced the particles concept to the team along with moodboards for visual reference, which the client liked and chose.
I was in charge of figuring out how to produce this video which involved creating a FX pipeline, making the FX and lighting the scenes.
Technical Challenges
The FX were created in Houdini and rendered in Maya using Arnold. I used blend shapes and POP solvers to achieve all the FX simulations needed. The swirls of particles were created procedurally, I used a curve exported from Maya as the base node for simulations of the energy and solid particles, this allowed us the flexibility to update the swirls on camera changes for particular shots.
Additionally I created a library of low and high res swirl simulations in advance for the animator to use in the background, these were 240 frames long which gave us the ability to shift the time and have unique simulations for every shot on the video.
Particles forming the controllers were done in time reversal since emitting particles from the components gave a better result than simulating them going into the components. To randomize the solid particles, I used VEX (attribute wrangles) over copy stamps to increase performance.
Work done at Ten Gun Design